bright lights. | big city.

Growing up in a suburb of Cleveland, Ohio, I always considered myself a big city girl.  And I always dreamed I’d one day work as a young professional in a similar sized big city; one with tall buildings, stadiums for pro-sports teams, concert halls and trendy restaurants.

I imagined living in a modern downtown loft apartment complete with a rooftop pool, state-of-the-art fitness center and exposed beam ceilings.  I used to think it would be so thrilling to work in a bustling city center, where up-and-comers shuffled down the street with way-too-tall stilleto heels and chic business suits in flashy colors.

Jacksonville City Hall

Jacksonville City Hall

After ten years as a working young professional, my office is finally located in my city’s center – downtown Jacksonville, Florida.  Upon taking the job at Jacksonville City Hall, none of the aformentioned charesteristics came to mind as finally becoming a reality for me.  Jacksonville doesn’t have the best reputation when it comes to happenin’ downtowns.  While I live in the largest city [land mass wise] in the country, Jacksonville is still very much a work in progress when it comes to developing downtown.

My first week of work at City Hall, disbelieve hit me like a slap across the face.

“Concrete jungle where dreams are made of…

These streets will make you feel brand new.  Big lights will inspire you.”

Downtown Jacksonville is no New York City, Miami or LA.  And to be honest, I’m glad.  My aspirations have shifted over the years exploring many of the country’s largest hubs.  I’ve come to realize my perfect fit is a bit less overwhelming.  Maybe it’s growing up in Cleveland and being comfortable with that city’s size.  If I could pick up Chicago and drop it on top of Jacksonville’s location, I’d have created paradise.

Main Street Bridge

Main Street Bridge

But downtown Jacksonville is actually catching me a little off-guard.  My first week, every day around noon, my co-workers of young professionals started rounding up the troops to take our lunch break.  Now, a lunch break is a pretty foreign concept to me transitioning from television news to public affairs.  In TV, we rarely found time to take a bathroom break.  Lunch was unheard of.  So I was excited as we headed out to grab some food.  I figured Quiznos or Subway was on the agenda.  In my experiene, those were really the only options to eat downtown.  My opinion of the urban core was lackluster bars [maybe three in all] and a bunch of empty, abandoned buildings.

Was I ever wrong.

My first week on the job, we dined at cafes, museums, trendy soup shops and a thai joint to die for.  I was blown away by the number of options.  Anyone coming from a larger city would still likely call the selection a bit lame.  But for a girl with very low expectations, I was pleasantly surprised.

The other thing I noticed, but never expected, was the number of other young professionals walking to and from their own meals.  I am in no way talking downtown Pittsburgh crowds.  But, there were people.  The streets weren’t deserted as I’d assumed they would be.  And in that moment, one word came to mind.


Jacksonville has some serious work to do.  But I think for the first time, the city is positioned to do it.  As a reporter, I’d done plenty of stories about groups setting their sites on downtown; prepared to make a gameplan; prepared to revitalize it.  Many of these groups are comprised of young professionals.  And I have actually seen some progress.  I’ve been evauluating these groups to figure out which one may be a good fit for me to become a part of.  I have some great ideas I’d love to contribute.


3 thoughts on “bright lights. | big city.

  1. Kristen, you are by every definition of the word a success. You know where you’ve been, where you’re going, and who you are. So proud of you! Love, Gma and Gpa


  2. Kristen,
    Having grown up in Jax, Mandarin (ugh!) and now living in Avondale, I can tell you that I left Jacksonville to go to school in Atlanta (Ga Tech) to get away from the people and yahoos I went to high school with here in Jax. I love Jax, but it does not have the history of Atlanta. Jax has the beach, the water, the opportunity, so its really like a young Chicago, a young Cleveland, a young Miami. We have the natural resources, but we don’t have the people……yet.

    You have a unique opportunity to make a difference downtown. In a previous job I used to work with City Hall during the Mayor Peyton days and Mayor Delaney eras. A growing real estate and wealth market is always a better term, than what Mayor Brown has endured, but its better now and hopefully has a ways to go. You have a chance to influence the young folks who are going through a new revitalization downtown. You could become their influence, much like Seth Godin or Perez Hilton has done with their blogs, but you will need to blog daily and about topics that are of interest to millennials living in urban areas.

    As developments grow and expand in the downtown area, due to your experience with your blog and connections, you will be in high demand and sought after for jobs as the public spokesperson. The head of PR for Everbank lives 5 doors down from us in Avondale, if you would like to speak with him about how he landed his job and his career, let me know, Michael Cosgrove is a nice guy and would probably enjoy speaking with a fellow press person.

    There is a meeting coming up, that you may want to attend, the Riverside Avondale Preservation (RAP) Young Professionals on December 15th from 6pm-8pm at Black Sheep Rooftop Bar for a holiday social. RAP is the largest neighborhood non-profit in Jacksonville and is responsible for a host of activities in our community, but it is looking to branch out and offer options to a younger crowd. A great place for you to learn about issues of young professionals. Already 122 people scheduled to go.

    Jacksonville lacks the money that is found in Chicago, Milwaukee, Indianapolis, Cincinnati or Cleveland, can also throw Pittsburgh in there (I know Browns fans love their Pitts and Cincy rivalries). Florida was not really settled in until the advent of Air Conditioning. Can you imagine wearing all that wool in the 1800s in Jax? So the northern cities have more history, more downtown money, but we can turn the tables. The south is where people are moving to with better climates, better jobs, we can make a difference.

    I wish you luck in your endeavors. Hope to see you on TV again soon, as the spokesperson for Jacksonville businesses.


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